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At KWPC, we provide multiple resources for learning the ropes of real estate, becoming proficient in the tools and technology that KW offers it agents, and for marketing your real estate services and your listings. You may utilize the resources below or any outside or online resources - whatever works best for you!
KWPC has three entities that offer unique support to our agents:
KW Park City  |  Scott Le Roy Marketing  |  Halcyon Graphic Design

 
To begin with, if you haven't read through our Agent Handbook, we highly recommend that you do so.
DOWNLOAD AGENT HANDBOOK
KW TRAINING 

IGNITE  Keller Williams Ignite training is the KW real estate agent training course that helps our agents get started in the right way, complete with videos and supporting materials. The course consists of twelve modules called “Power Sessions.”
  • Session 1: Ignite Your Business
  • Session 2: Build Your Business
  • Session 3: Find Your Business
  • Session 4: Win The Seller
  • Session 5: Price To Sell
  • Session 6: Sell Your Listing
  • Session 7: Win The Buyer
  • Session 8: Find & Show Homes
  • Session 9: Make & Receive Offers
  • Session 10: Negotiate The Deal
  • Session 11: Close The Deal
  • Session 12: Ignition: Blast Off!

The fundamental skills taught in Keller Williams Ignite are valuable to real estate agents at every stage of their careers, not just the new ones. The Park City Market Center provides IGNITE training courses four times per year. View the IGNITE Training Calendar or speak to Nancy or Lorraine to learn more.

 

KW TECHNOLOGY

To learn about our various KW technology tools to help you organize, maintain, and grow your business, scroll down to Scott Le Roy Marketing. SLM helps agents setup up their technology tools and provides a variety of training resources to learns the ins and outs of KW Technology. 

myKW TECH SUPPORT  For technical support regarding your mykw.kw.com account, contact one of the following:

 

KW MARKETING

Keller Williams and KW Park City provide a variety of design and marketing resources for real estate agents, many of which are free or subsidized by Keller Williams. For more information on any of the KW Marketing below, contact Kate Spears to learn more.

STARTER KIT   As a new agent, we provide you with your first set of business cards and a For Sale sign. If you’d like to explore custom branding, business cards, and signage, you may hire the designer of your choice or use the services of our in-house graphic design team, Halcyon Graphic Design. Learn more about Halcyon below. 

Order your starter kit!
KWPC LOCAL ADVERTISING
PARK RECORD ADS  Keller Williams Park City runs their own ad in each Saturday edition of the Park Record. Agents can sign up to place their listing in the ad for $65 per listing. Look for a weekly sign-up email from Kate Spears. In order to run a full -page ad, we need nine listings, otherwise a half-page ad featuring revolving agents photos is run. Learn More!
 
HOMES & LAND ADS  Keller Williams Park City runs their own ad in each issue of Homes & Land, which has 8 issues per year. Agents can sign up to place their listing in the ad for $65 per listing. Look for the sign-up emails from Kate Spears or contact her well before the ads are due to schedule a spot or get your own individual ad designed. Learn more!

THE 24-TOUCH CAMPAIGN
The 24-Touch Campaign is a year-long marketing program that provides agents with 24 marketing pieces that are focused on local news, culture, events, and real estate. The campaigns are sent out to your client base via Mailchimp, an online email newsletter platform that we use to send out all our newsletters. The 24-Touch Campaign includes all the Market Pulse Newsletters, all the Events & Lifestyle Newsletters, and 16 additional newsletters that focus on local news and events. Each newsletter is $55 or subscribe to the annual plan for $100 per month. 
 
LEARN MORE!

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Scott Le Roy Marketing is an agency that KWPC uses to onboard new agents and get all their KW accounts set up and running. They provide training webinar and videos, free marketing services, and services for hire. Visit scottleroymarketing.com and enter our Market Center Number (583) as the password to explore your options. 


SLM TRAINING 

SCOTT LE ROY CHEAT SHEET  |  NEW KW TECHNOLOGY OVERVIEW VIDEO


LIVE WEBINARS & TRAINING VIDEOS  All agents may attend any of SLM’s online LIVE webinars that occur weekly. Visit the Monthly Calendar of Webinar Topics (and enter 583 to login) to find the date and time of the webinar that interests you. To attend one of the webinars below, find the date and time of webinar on the calendar above, and visit www.eEdgeAcademy.com (enter 583 to login) and begin the webinar. The webinars offered include:

  • myKW Academy Training Webinars: 3hrs
  • myKW Academy Overview Webinars: 1hrs 
  • Placester Webinars: every Wednesday - 1hr
  • Advanced Webinars: 1hr (DotLoop, Database Management, and Marketing)
The following training videos can be viewed 24/7 and at your own pace.



SLM TECHNOLOGY 

myKW TECH SUPPORT  All agents in the market center may contact SLM with any issues, questions or concerns on the myKW platform. This includes, eEdge, DotLoop, myKW, kw.com email, etc. Email is preferred and are typically responded to within minutes. SLM’s office hours are M-F from 9 am - 6 pm ET. 

If you call and don’t get a person, leave a voicemail to have your call returned immediately.
support@scottleroymarketing.com  |  ​321-236-2568​

 

FREE TECHNOLOGY SERVICES  All agents in the market center may fill out any of our support forms for free services that SLM provides. You will just need to visit
scottleroymarketing.com/support to find these forms to fill out. Enter password 583.
All requests are completed within 1-2 business days. Free services include:

  • Import Database from CSV (Excel) File
  • Forward Domain(s) to eEdge, eAgentc, Placester or APP Website
  • Adding Office Training Calendar to Google Calendar
  • Creation of QR Codes
  • Importing of Top Producer Contacts
  • Forwarding of KW.com Email
  • Updating of Open Houses to the KWLS
  • Updating of DotLoop Email

SLM MARKETING

FREE MARKETING SERVICES  by SLM  All agents in the market center may fill out any of our support forms for free services that SLM provides. You will just need to visit
scottleroymarketing.com/support to find these forms to fill out. Enter password 583.
All requests are completed within 1-2 business days. Free services include email campaign setup, adding "This Month in Real Estate" videos to websites, and more!
 

SERVICES FOR HIRE by SLM

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HALCYON GRAPHIC DESIGN is our in-house design team. They organize, design, and execute all the KW Marketing programs listed above such as our Agent Starter Kits, Market Center Newsletters, print advertising in the Park Record and Homes & Land, and our 24-Touch Campaign. In addition to those services provided specifically for our Market Center, they also provide independent design services for agents, specifically for their property listings - brochures, flyers, e-blasts, postcards, custom websites and more. 

Look at the tabs at the top of the page to explore more!